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Howard Alan Events
Howard Alan Events Marketing and PR
Samples of festival's promotions, advertising and out-of-state coverage.
Date
April 2023
Full-service Public Relations and Marketing Consulting. Includes copywriting for website and marketing materials, writing feature articles and ad copy. Create press kits, maintain all assets and pitch to local, statewide and national media for more than 80 shows around the country each year. Track placement and returns, research each show's market to advise on best ad buys and placements to attract specific demographics for the show and to recruit area artists. Serve as spokesperson for television, print, online and radio outlets.
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